755 new vehicles were sold in April, a decrease of 17.9% m/m from the 919 vehicles sold in March. As at 30 April, 3,260 new vehicles were sold for the year, of which 1,489 were passenger vehicles, 1,516 light commercial vehicles, and 255 medium and heavy commercial vehicles. By comparison, the first four months of 2020 saw 2,270 new vehicles sold. 2021 is thus off to a better start compared to last year, although vehicle sales were adversely affected by strict lockdown restrictions during April last year. Due to car dealerships being closed last year April as a result of the strict lockdown measures, year-on-year comparisons are somewhat meaningless. On a twelve-month cumulative basis, a total of 8,601 new vehicles were sold as at April 2021, representing a contraction of 8.5% from the 9,398 sold over the comparable period a year ago.
A total of 358 new passenger vehicles were sold during April, decreasing by 2.2% from the 366 passenger vehicles sold in March. Year-to-date, passenger vehicle sales rose to 1,489, 55.8% higher than during the same period in 2020, mostly as a result of the low sales in April 2020. On a rolling 12-month basis, passenger vehicle sales rose to 3,743, 5.0% lower than in April 2020.
A total of 397 new commercial vehicles were sold in April, representing a decrease of 28.2% m/m. 322 Light commercial vehicles, 20 medium commercial vehicles, and 55 heavy and extra heavy commercial vehicles were sold during the month. Light commercial vehicle sales fell 34.4% m/m, medium commercial vehicle sales dropped 16.7% m/m and heavy commercial vehicle sales increased by 44.7% m/m. On a twelve-month cumulative basis, light commercial vehicle sales have declined by 10.0% y/y, medium commercial vehicles fell by 32.8% y/y, and heavy commercial vehicles dropped 7.7% y/y.
Volkswagen continues its dominance in the new passenger vehicle sales segment with 34.7% of the segment sales year-to-date, followed by Toyota with 24.9% of the market share. The two top brands maintained their large gap over the rest of the market with Kia and Suzuki following with 6.9% and 5.3% of the market, respectively, leaving the remaining 28.2% of the market to other brands.
On a year-to-date basis, Toyota continued as the leader in the light commercial vehicle space with a 53.4% market share, Nissan maintained second place with a 13.8% market share. Ford and Isuzu claimed 12.0% and 6.7%, respectively, of the number of light commercial vehicles sold thus far in 2021. Hino leads in the stagnant medium commercial vehicle segment with 26.1% of sales year-to-date, followed by Mercedes, with 23.9% market share. Scania remained number one in the heavy and extra-heavy commercial vehicle segment with 27.6% of the market share year-to-date.
The Bottom Line
Despite tallying the second lowest total vehicle sales thus far in 2021, the 755 total sales are still well above the monthly average of 634 sales in 2020. The cumulative 12-month total vehicle sales rose for the fourth consecutive month since December 2020. This seems to reflect a gradual recovery in the industry. Although vehicle sales have a minor impact on the overall Namibian economy through its relatively small GDP multiplier, it does reflect overall consumer and business confidence. New passenger vehicle sales have been rather steady, revolving around its mean of 372 passenger vehicle sales per month, slightly below 2019 levels of 380, but well above the 291-monthly average in 2020 (excluding April 2020.) Overall, this reflects a recovery in consumer confidence towards pre-Covid-19 levels. However, on the commercial side, uncertainty remains as commercial vehicle sales have been volatile, but remains above average levels in 2020, although still lagging pre-Covid-19 levels. This indicates a slower recovery rate in optimism in the commercial sector compared to consumers.